Astra has developed relationships with a wide range of suppliers that enable us to ensure we are in a position to provide the most competitive prices to our customers.
Job Title: Operations Director
Time in security/fire: 23 years
Company: Astra Security
Areas of Expertise: CCTV, access control
Accreditations: NS! Gold, Safe-contractor, Constructionline
Do you use a distributor or buy direct from manufacturers?
Astra has developed relationships with a wide range of suppliers that enable us to ensure we are in a position to provide the most competitive prices to our customers. The ability for our distribution network to provide products on next day delivery is a key component in allowing us to respond to our customers’ requirements
Is third party accreditation beneficial to your company?
Absolutely! We were delighted to have recently been accredited with NSI NACOSS Gold under the new revised ISO:9001-2015 standard. We have a proven track record of delivering a consistently high level of service, expertise and commitment to all of our valuable customers. Our accreditations enable us to take our marketing to a new level and approach a whole range of new customers through varying channels. The team at NSI provide us with an invaluable source of support in many areas.
What would be a typical project for you?
Every project that we work with has its unique challenges. We work with the customer to identify, design, install and commission a suitable and effective system to meet their security requirements. This ranges from a large acreage RDC to a high street outlet and everything in between. We approach every installation from a fresh perspective to ensure that the system is appropriate to the situation.
What would make your job easier?
In an ideal world, all of our work would be completed during the hours of 9 till 5. At Astra, we have listened to our customers and their requirements and understand that this is not always possible. To ensure that we are in a position to respond and install around the customers schedule, we have invested and supply a 24hours, 7 days a week support infrastructure meaning that we are able to support the customer as quickly as they require
Do you think there is a skills shortage in the industry?
We are fortunate to have a highly skilled network of engineers based in all areas of the UK, allowing us to respond and deliver to our national customers’ requirements quickly and effectively. We have worked hard over the years to ensure that our engineers are kept up to date with new and emerging technologies as we feel this empowers our staff to feel confident when working in any environment and that they have the skills and the knowledge to deliver.
Are there any common requests from customers that give you problems?
Every customer has their own unique requirement that requires a bespoke solution. All of our customers are provided with their own dedicated Account Manager who will act as the face of Astra for all of their needs. We believe that this approach ensures that our customers are happy that the communication and service level they receive means that no request that they may have is too difficult for us to deliver.
What is the industry’s biggest myth?
High quality security systems are too expensive and low quality. Whilst this used to be the case in years gone by, technological advancements mean that security systems are extremely high quality and relatively in-expensive compared to earlier times. An IP system providing High Definition images is now an industry standard and the technology is always pushing forward the boundaries of what is possible. It is now very difficult to see a difference between a live and recorded image as the quality is so good.
What would be your ultimate fantasy security product?
A recorder that enables the highest quality imagery to be recorded across all cameras for 30 days. As compression technology advances and hard drive manufacturers are developing their systems, this is quickly moving forward. Unfortunately for the recorders, the camera manufacturers are also always enhancing their products meaning that we think this will be an ongoing battle. This is absolutely great news for our customers as the technology is constantly developing to provide them with every better products!
Will England ever win the football World Cup again?
Not in my lifetime, however, surely, we can only do better than in the 2016 Euros!
What would you do if you won £25,000?
Anything other than watch England in the World Cup! Maybe a Lions Tour of South Africa – 2021 for all the family